Type: Competition video (4-5 min) at my day job

Audience: Non-technical and technical viewers

Execution:

• Mixed animated storytelling with live-action segments
• Used a superhero concept to engage the non-technical audience
• Filmed a first-time user exploring the product
• Combined humor, interviews, and clear feature explanations

Outcome:

• Won “Crowd Favorite” award amongst 35 entries
• Praised for polished quality, creativity, and audience engagement

Description:

For a workplace competition, I produced a 4–5 minute video that introduced a new software feature. The challenge was to explain what it is, who it’s for, and why it matters — all in a way that friends and family could understand. I chose a superhero storyline as the framing device, knowing that the concept would resonate with audiences of all ages and backgrounds. The video blended multiple styles, from animated storytelling to live action.

To bring authenticity, I filmed a friend who had never used the product before as she explored its features, captured her reactions, and interviewed her about the experience. The final cut combined humor, relatable storytelling, and clear explanations, making the feature feel both exciting and accessible. The response was overwhelmingly positive, earning rave reviews and the “Crowd Favorite” award.

Type: 45 seconds game trailer for Steam

Audience: Potential players browsing Steam & YouTube

Execution:

• Cut gameplay into dynamic, high-energy clips
• Added official soundtrack + dramatic sound effects
• Highlighted key gameplay features in under 60 seconds

Outcome:

• 100 Steam wishlists in 2 days
• 200% increase in Steam page visits
• 550 YouTube views in the first week

Description:

An indie game developer approached me to produce a trailer for their game, optimized for Steam’s recommended format and promotional style. I reviewed hours of raw gameplay footage, carefully cutting it into dynamic, high-energy clips that showcased the game’s key features and aesthetic. I layered in the official soundtrack for cohesion and atmosphere, then selectively added sound effects to heighten tension, drama, and immersion in critical moments.

The result was a sleek, engaging trailer that captured the essence of the game in under a minute. The impact was immediate — the Steam page received over 100 wishlists in the first two days and saw a 200% jump in visits, while the YouTube version drove additional traffic with over 550 views in the first week.

Type: Promotional product intro video - personal project

Audience: General consumers & business users

Execution:

• AI-generated script + AI voiceover
• Selected upbeat soundtrack & sound effects
• Recorded custom 4K software demo
• Added curated stock images

Outcome:

• Delivered a polished, professional splash video
• Energetic tone and pacing designed for marketing or educational use

Description:

I developed a promotional splash video to showcase the versatility of Google My Maps in a way that was fast-paced, visually engaging, and easy to follow. I started with an AI-generated script that balanced informative content with a lively tone, then paired it with a natural-sounding AI voiceover. To match the energy of the script, I sourced an upbeat soundtrack and layered in sound effects for emphasis.

The visuals combined curated stock imagery with a custom-recorded software demo that highlighted essential Google My Maps features in real time. The final piece was cohesive, polished, and on-brand — a professional introduction to a globally recognized product that could fit seamlessly into marketing campaigns or educational content.